SECTION 1 — INTRIGUE / GRAB ATTENTION / INTRO
YOUR INTRIGUING INTRO
The first section is meant to intrigue and grab your clients attention. In this part you are placing your clients' DESIRE right in front of them, in a way that touches their heart and reaches their Soul. In the intro you are evoking a feeling, a sensation, curiosity...
<What if you had the secrets to….?
What if you could…
Imagine a…>
Simply, paint a picture that speaks to your client and is in resonance with your offer.
SECTION 2 — HEADLINE
(USE THIS SECTION IF YOU HAVE A VIDEO)
OPENING HEADLINE
<Achieve most desirable outcome in a specific time frame> WITHOUT <their biggest pain point>
Ex: Confidently create a gorgeous sales page in less than a week WITHOUT spending thousands of dollars on a team to do it for you. Confidently create a gorgeous sales page...
SECTION 3 — PERSUASION / WHY THEY WANT IT / FEELING
The Impact
Rephrase your Attention Grabber to speak to more people and remind them WHY they want to achieve their desired result.
The Struggle
Here’s the problem...
You know that in order to [result they want to achieve], you need [what you teach]...
[Bullet out the actual problems they’re struggling with on a daily/weekly/monthly basis]
SECTION 4 — FUTURE PICTURE / POSSIBILITY
The Possible Future
Can you imagine?
Imagine having [desired result]... without the [a few things they want to avoid].
-
List out tangible examples of what their life/business will look like after they implement what you teach
-
List out tangible examples of what their life/business will look like after they implement what you teach
-
List out tangible examples of what their life/business will look like after they implement what you teach
-
List out tangible examples of what their life/business will look like after they implement what you teach
*** IMPORTANT NOTE: This section should also be updated in the tablet and mobile view. ***
SECTION 4 — FUTURE PICTURE / POSSIBILITY
The Possible Future
Can you imagine?
Imagine having [desired result]... without the [a few things they want to avoid].
-
List out tangible examples of what their life/business will look like after they implement what you teach
-
List out tangible examples of what their life/business will look like after they implement what you teach
-
List out tangible examples of what their life/business will look like after they implement what you teach
-
List out tangible examples of what their life/business will look like after they implement what you teach
*** IMPORTANT NOTE: Update your changes here in the tablet and mobile view. ***
SECTION 5 — PROGRAM INTRO
Introducing...
<COURSE NAME>
<course subhead that shares your offer’s big promise/result>
<course subhead that shares your offer’s big promise/result>
SECTION 6 — PROOF / EVIDENCE / TESTIMONIALS
What Our Customer Say
Here’s what [Clients] said about [Your Course Name]...
Place their testimonial here and make sure to highlight the most important parts by bolding or larger font sizes.
Voluptate sequis enimese elit minme pariatur excepteur adipisicing proidente aliqua laboris minimel nostrud excepter commene deserun duis eiusmod teiusmodet cupidatat dolor nisi aliquip consect occaecat aute culpa quis.
Voluptate sequis enimese elit minme pariatur excepteur adipisicing proidente aliqua laboris minimel nostrud excepter commene deserun duis eiusmod teiusmodet cupidatat dolor nisi aliquip consect occaecat aute culpa quis.
Voluptate sequis enimese elit minme pariatur excepteur adipisicing proidente aliqua laboris minimel nostrud excepter commene deserun duis eiusmod teiusmodet cupidatat dolor nisi aliquip consect occaecat aute culpa quis.
Voluptate sequis enimese elit minme pariatur excepteur adipisicing proidente aliqua laboris minimel nostrud excepter commene deserun duis eiusmod teiusmodet cupidatat dolor nisi aliquip consect occaecat aute culpa quis.
SECTION 7 — BIO / WHO YOU ARE / WHY YOU'RE THE GUIDE FOR THEM
Hi I'm Name Name
Meet <your name> - your new <fun title here>!
I can’t wait to meet you inside <course name>!
Hey, I’m <your name> and just <X> years ago, I had <relate to their biggest pain point>
Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. I love I love cupcake jujubes ice cream I love soufflé. Tart marshmallow carrot cake cupcake I love. Sweet roll apple pie I love gingerbread apple pie gummi bears topping bear claw. Sweet roll shortbread sweet roll candy canes Chupa chups caramels chocolate bar chocolate caramels sweet tootsie roll tootsie roll. Chupa chups brownie pie apple pie candy canes caramels. Gummies chocolate bar candy canes gummi bears gummies.
Jujubes icing bear claw lollipop tart toffee. Brownie croissant jelly-o candy canes topping. Cake dessert candy apple pie jelly-o carrot cake wafer. Cake cheesecake jelly-o biscuit jelly marshmallow. Carrot cake icing danish oat cake chocolate cake fruitcake. Cheesecake halvah gummies brownie chocolate cheesecake jelly beans tart. Candy canes tart halvah lollipop marshmallow cheesecake dragée.
Your awesome quote here...
*** IMPORTANT NOTE: This section should also be updated in the tablet and mobile view. ***
SECTION 7 — BIO / WHO YOU ARE / WHY YOU'RE THE GUIDE FOR THEM
Hi I'm Name Name
Meet <your name> - your new <fun title here>!
I can’t wait to meet you inside <course name>!
Hey, I’m <your name> and just <X> years ago, I had <relate to their biggest pain point>
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Cras ac tristique odio. Vestibulum id fermentum tortor, vitae vulputate erat. Sed in mattis velit. Praesent sodales sapien in iaculis malesuada. Sed pellentesque lacus justo, at suscipit urna ornare a. Pellentesque id consectetur odio. Aenean feugiat urna congue lectus hendrerit finibus. Nunc porttitor libero eros, et luctus sem suscipit in. Integer elementum lacus sed vehicula sagittis. Fusce ultrices quam vel commodo pretium. Sed cursus turpis id pellentesque feugiat. Suspendisse potenti.
Your awesome quote here...
*** IMPORTANT NOTE: This section should also be updated in the tablet and mobile view. ***
SECTION 8 — STORY BEHIND THE OFFER
About the Offer Name
CUPCAKE IPSUM DOLOR SIT AMET VON SWEET JELLY BEANS.
Cupcake ipsum dolor sit amet jelly beans. Gummies soufflé jelly beans sweet lemon drops. Muffin cookie brownie I love oat cake jelly-o jelly wafer. Topping gummi bears oat cake lemon drops dragée croissant. I love croissant I love tiramisu cheesecake. Powder wafer apple pie gummi bears marzipan shortbread sweet roll caramels. Bear claw oat cake jujubes chocolate bar jujubes dessert.
Bear claw cookie carrot cake pie toffee powder icing I love. Liquorice I love toffee I love tootsie roll bonbon jelly. Candy canes sweet ice cream dragée tiramisu gummies bonbon. Jelly I love sesame snaps marzipan chupa chups soufflé sugar plum biscuit sesame snaps. Brownie sesame snaps powder I love muffin cheesecake. Wafer I love gingerbread bear claw cotton candy icing.
Chocolate cake jelly beans soufflé I love liquorice liquorice icing apple pie bonbon. Bear claw caramels carrot cake I love chocolate bar croissant bonbon. Bear claw muffin shortbread shortbread I love marshmallow I love cheesecake. Chocolate cake carrot cake bear claw danish bear claw brownie halvah.
CUPCAKE IPSUM DOLOR SIT AMET VON SWEET JELLY BEANS.
Cupcake ipsum dolor sit amet jelly beans. Gummies soufflé jelly beans sweet lemon drops. Muffin cookie brownie I love oat cake jelly-o jelly wafer. Topping gummi bears oat cake lemon drops dragée croissant. I love croissant I love tiramisu cheesecake. Powder wafer apple pie gummi bears marzipan shortbread sweet roll caramels. Bear claw oat cake jujubes chocolate bar jujubes dessert.
Bear claw cookie carrot cake pie toffee powder icing I love. Liquorice I love toffee I love tootsie roll bonbon jelly. Candy canes sweet ice cream dragée tiramisu gummies bonbon. Jelly I love sesame snaps marzipan chupa chups soufflé sugar plum biscuit sesame snaps. Brownie sesame snaps powder I love muffin cheesecake. Wafer I love gingerbread bear claw cotton candy icing.
Chocolate cake jelly beans soufflé I love liquorice liquorice icing apple pie bonbon. Bear claw caramels carrot cake I love chocolate bar croissant bonbon. Bear claw muffin shortbread shortbread I love marshmallow I love cheesecake. Chocolate cake carrot cake bear claw danish bear claw brownie halvah.
SECTION 9 — PROGRAM OUTLINE
Module Layout
Module #:
NAME OF THE MODULE
A few thing about the module and what they will learn. A few thing about the module and what they will learn.
Module #:
NAME OF THE MODULE
A few thing about the module and what they will learn. A few thing about the module and what they will learn.
Module #:
NAME OF THE MODULE
A few thing about the module and what they will learn. A few thing about the module and what they will learn.
Module #:
NAME OF THE MODULE
A few thing about the module and what they will learn. A few thing about the module and what they will learn.
Module #:
NAME OF THE MODULE
A few thing about the module and what they will learn. A few thing about the module and what they will learn.
Module #:
NAME OF THE MODULE
A few thing about the module and what they will learn. A few thing about the module and what they will learn.
SECTION 10 — WHAT'S INCLUDED / WHAT MAKES IT DIFFERENT
What's Included:
*** IMPORTANT NOTE: This section should also be updated in the tablet and mobile view. ***
-
WEEK 1: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 2: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 3: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 4: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 1: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 2: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 3: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 4: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 1: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 2: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 3: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
-
WEEK 4: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
SECTION 10 — WHAT'S INCLUDED / WHAT MAKES IT DIFFERENT
What's Included:
*** IMPORTANT NOTE: Update your changes here in the tablet and mobile view. ***
WEEK 1: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
WEEK 2: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
WEEK 3: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
WEEK 4: Title Here
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 1: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 2: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 3: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 4: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 1: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 2: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 3: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
Week 4: Title
Learn how to xyz so that you can do Cupcake ipsum dolor sit amet danish. Apple pie chocolate cake dessert pastry gingerbread jujubes. Cake I love I love cupcake jujubes ice cream I love soufflé.
SECTION 10 — BONUSES
Plus you will get all these BONUSES!!!
In addition to everything inside of [Course Name], I’m also going to throw in 3 bonuses to give you a kickstart to [desired result].
(Break down each bonus with a description, a few tangible bullet points and a mockup.)
Bonus #1
The Name of the Bonus Goes Here
The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.
Bonus #2
The Name of the Bonus Goes Here
The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.
Bonus #3
The Name of the Bonus Goes Here
The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.The description of the bonus goes here.
SECTION 11 — WHO THIS IS FOR
IS THIS FOR YOU?
This is for [name of client avatar] who is ready for xyz
Still not sure if [Course Name] is for you?
Still undecided? This program is a perfect fit for you, if...
For the body copy, you can either focus on who this off IS a good fit for. Or you can do a side-by-side comparison on who it’s for and not for.
SECTION 12 — FURTHER TESTIMONIALS / CLEAR DOUBTS
What Makes OFFER NAME different?
What makes <course name> different?
Here’s how <course name> is different from other courses:
<course name> is the first of its kind that not only teaches you <x> but also <y>.
SECTION 13 — CTA & INVESTMENT
Payment Options
Enroll in <your course name> today!
SECTION 14 — Q&A
FAQs
Don’t let another year go by before you <outcome they desire>
Here’s why you need to get inside <course name> today...
If you've made it this far...
Duis vehicula orci nisi sed viverra?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Nullam sed neque sed sem fermentum?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Suspendisse ipsum velit pulvinar sit?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Lorem ipsum dolor sit amet adipiscing elit ?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Lorem ipsum dolor sit amet adipiscing elit?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Nullam sed neque sed sem fermentum?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Duis cursus at quam et cursus?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
Suspendisse ipsum velit, pulvinar sit?
Anim pariatur cliche reprehenderit, enim eiusmod high life accusamus terry richardson ad squid. 3 wolf moon officia aute, non cupidatat skateboard dolor brunch. Food truck quinoa nesciunt laborum eiusmod. Brunch 3 wolf moon tempor, sunt aliqua put a bird on it squid single-origin coffee nulla assumenda shoreditch et. Nihil anim keffiyeh helvetica, craft beer labore wes anderson cred nesciunt sapiente ea proident. Ad vegan excepteur butcher vice lomo. Leggings occaecat craft beer farm-to-table, raw denim aesthetic synth nesciunt you probably haven't heard of them accusamus labore sustainable VHS.
SECTION 15 — LEARN MORE
Join the OFFER NAME Today!
(only use this section if you are advertising your prices on your website.)
When you add that all up, it comes out to a value of <$xxx>, but you can enroll today for a special investment of <$xxx>.
Get instant access to <course name> for only $xx
Are you ready to <big result they want to achieve>?
Are you ready to <big result they want
to achieve>?
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